I'm the accountant who does your SEO.

7 years in accounting and finance, now an SEO and AI-search specialist helping accounting and tax firms get found by the clients they want.

I'm the accountant who does your SEO.

The short version

Was: An accountant.

Now: SEO, AI-search (GEO) and Google Ads specialist.

Why it matters to you: I understand your business from the inside, not just your website.

How an accountant ended up in SEO

I didn't start in marketing. I trained as an accountant as an ACCA, then spent years working in accounting and finance. I know the profession from the inside: the seasons, the compliance lines, the client relationships, and what a single good client is really worth to a firm.

  • Along the way I became fascinated by how businesses actually get found online, and frustrated that so many good firms were invisible on Google and struggling to find new clients.
  • I taught myself SEO, fell in love with it, and kept going until it became what I do full-time.

Since then I've grown organic traffic and leads for SaaS, eCommerce and service businesses, working right at the intersection of accounting, SEO and AI search, the exact place the industry is heading.

Why my background is your advantage

Most people doing SEO and marketing for accountants are marketers who studied the vertical from the outside. I lived it. That means I speak your language (ROI, client lifetime value, seasonality, advisory vs compliance) and I plan your growth around the numbers that matter to your firm, not vanity rankings. In a field where finance content has to be accurate to be trusted (by clients and by AI), being an actual accountant isn't a gimmick, it's the whole point.

How I work

The principles behind every campaign I run.

ROI over vanity

I measure success in clients and revenue, not rankings for their own sake.

Plain English, always

No jargon smokescreen: you'll always understand what I'm doing and why.

You get me, directly

No offshore hand-offs. The person you hire is the person doing the work.

Honesty first

I won't take you on if the numbers don't work, and I'll tell you if they don't.

An accountant vs a typical agency

 Typical SEO agencyMe
Actually a qualified accountantNoYes
Understands your ROI & client economicsNoYes
Built for AI search (GEO/AEO), not just GoogleRarelyYes
You work directly with the specialistOffshore team / account manager✓ Always me
Gets your tax-season demand spikesNoYes

Ready to be the firm clients find first?

If you run an accounting or tax firm and want more of the right clients, let's talk.